Mike Matchett, CEO of NonProfit Rate
Nonprofits are familiar with the ask in fundraising. Good fundraisers will tell you that you don’t get the donation if you don’t ask. The same concept applies when you’re dealing with suppliers. Our research finds that companies approach their nonprofit pricing strategies in different ways. There are the promoters, who prefer to shout their support of the nonprofit sector from the rooftops. We catalog the best of them here at NonProfit Rate.
Then there are the companies who choose to offer unadvertised nonprofit discounts in various forms, reserved for those in the know. That means, if you don’t ask, you won’t receive (or are dependent on the goodwill of a sales rep to mention it, which can often cut their commission). We’ll work to bring those secret nonprofit discounts to you here as well, so you know to ask for them.
“We’ll work to bring those secret nonprofit discounts to you here as well, so you know to ask for them.”
Still others choose to focus their support on a specific cause or segment within the nonprofit space (environmental, hunger, etc.). This is usually communicated to eligible organizations, but not always. The bottom line when seeking preferred nonprofit pricing is do your homework and always remember the ask.